When Virgin America announced last week a new in-flight feature that helps passengers buy and send drinks to anyone in the cabin, the world cringed at the sleazy possibilities. I’m not so offended by the fact that Richard Branson and Co. were so upfront about their passengers becoming bedfellows upon arriving at the terminal. After all how exciting is it to have a sexy stranger help you with your luggage and share a cab?
The thing is: there are enough resources for single people wanting to meet. And we red-blooded humans have a knack at finding ways of getting laid.
I am more a fan of Virgin Atlantic’s short-lived in-flight art gallery that was introduced earlier this year. In February, first class passengers traveling from London to New York had the chance to view British artist Ben Eine’s iconic typography and purchase the works duty-free for upwards of £15,000. Think of it as SkyMall reimagined as a boutique storefront for the artsy in-crowd.
Virgin Atlantic’s ‘Gallery in the Air’ will continue to partner with different artists although a second collaboration has yet to be announced.